This afternoon session covers the main considerations for email marketing and brings together the core aspects of what to know and plan in readiness for your email campaigns.
Whether you're new to the challenges of marketing with email or if you already have some experience, this session offers an opportunity to go through the email marketing bootcamp checklist with someone who really knows their stuff.
Our trainer is a seasoned pro on social media platforms, digital marketing tools and strategies and has worked with a variety of sectors. Sharing case study anecdotes in the context of platform skills and understanding, you’ll gain knowledge simply by listening to his tips and tricks of this sometimes complex field.
What to think about when setting up your email marketing program
Which tools to use
Best practices of email marketing
Do’s and dont’s of email marketing
Integrating email marketing with social media - ways and means
After completing this session you'll be much more confident in how to utilise email for your business marketing and how best to make use of this digital channel to promote your products or services as well as how to develop your business community audience.
Participants and Requirements
Any person working with digital marketing strategy and tools, as well as graduates determined to progress with their career.